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What Made Live ON Stage a Game-Changer in Music Marketing: A Blend of Live Concert Experience and Digital Audience Engagement

Goals and objectives

The purpose of Live On Stage is to bring music and brands together by creating a serie of high quality live-shows that can compete with the traditionel flow-tv. At the same time take advantage the media consumption and the medias where the target audience is present. Besides the show it self the concept provides a unique opportunity to create new and extremely present content to be used in future promotion for artists and labels.