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How TikTok and real stories can help brands reach Gen Z
With Annie Granatstein on August 21, 2023
Annie Granatstein, VP for Content Marketing at Marriott International, tells us how a TikTok campaign helped reached younger audiences and why it's important for brands to share real-life stories.
With Nora Vanderschrick
With Yvonne Beister
With Tom Michiels
With Matthew Renzulli