November 8 -10 2017 l Berlin

The Biggest International Conference on Content Distribution & Content Promotion

A Conference That Is More Than Just Another Business Event

Native Advertising Institute’s Native Advertising DAYS Conference is more than just an industry conference. It’s a conference with an ambitious vision to be THE event where thought leaders, entrepreneurs, creative minds, publishers, brands and agencies all come together to network and to be empowered to build better, more effective native advertising campaigns together.


A Conference Program Tailored to Both Publishers and Brand Marketers

Although we admit that powerpoint presentations are a significant component in the conference design, we promise to avoid giving you a slow and painful death by means of bullet point and tedious graphs. 

The mantra of the Native Advertising DAYS 2017 conference is RELEVANCY, RELEVANCY, RELEVANCY.

We have a strict ‘No Sales Pitching’ policy at all our stages, and in the spirit of true native, all speakers have been told to practice what they preach and to tailor their presentations to be non-disruptive (and boring), but plentiful in strategical and tactical insights. Ultimately, this will benefit all attendees and help you ignite your native advertising efforts going forward.

Joining us will give you the option to learn from +40 speakers from various parts of the world and enjoy a mix of keynotes, track sessions, and panel discussions.

When We Say That We Are an International Conference, We Truly Mean It!

This will be the 3rd annual Native Advertising DAYS 2017 Conference. The conference has grown to be a fantastic touch point for native advertising experts, brand marketers, publishers, and adtech professionals to come together and share knowledge, network and meet new business prospects as well as nurse existing relations. Last year the conference attracted +300 people from 32 countries – and we had a blast.

All Conferences Needs a Great Setting

We’re excited to return to Berlin. This year the conference is located downtown in one of the hippest neighborhoods in Berlin right next to the well-known landmark Berliner Funkturm, at the H4 Berlin Alexanderplatz (Formerly know as the Ramada).  Make sure to book your room early.

What Past Attendees Have to Say About the Conference

Speakers - November 8th & 9th

Rickard Lawson

Head of Publisher Relations at Strossle Norway

Anda Gansca

CEO & Co-Founder at Knotch

Melanie Deziel

Founder of the Overlap League

Dr. Laura Sophie Dornheim

Head Of Communications at Eyeo

Mikkel Kruse

Head of Paid Distribution at Brand Movers

Andre Alpar

Business Angel & CEO at Alpar Beteiligungs GmbH

Kim Robertz

Head of Sales at Ebner Media Group

Ana Plisic

Editorial Director at the Hanza Media Native Ad Studio

Lindsay Harrison

Creative Content Lead at Mashable

Alexander Erlmeier

Managing Director Central Europe at Outbrain

Jesper Laursen

Founder of Native Advertising Institute

Mickael Ferreira

CEO & Co-Founder of Quantum Advertising

Eric Fulwiler

Executive Director, London Office at VaynerMedia

Joakim Arhammar

Content Strategist

Hannah Meium

Content Director at DDB

Chad Pollitt

Native advertising expert, CMO influencer, and key note speaker

Brandon Keenen

Senior Digital Commercial Director at CNN International Commercial (CNNIC)

Johan Rikner

CEO at N365 Group

Laura Schütze

Marketing Manager at Vodafone

Lauren Reddy

Director of Audience Development & Insights at the New York Times

Joie Healy

Senior Manager of Social Media Communications at Cisco

Jason A Miller

Global Content Marketing Leader at LinkedIn

Michael Villaseñor

Executive Creative Director at Hearst

Rita Orschiedt

Head of Branded Content at

Jan-Markus Wulff

Head of Advertising & Digital Media / Art Director at Europa-Park

Clare Carr

Vice President of Marketing at

Josefine Kvarnström

Head of Content Marketing/Native Advertising Schibsted Content Studio at Schibsted

Gustav Gatu

Product owner, native advertising hos HD-Sydsvenskan

Max Thinius


Hugo McCafferty

Native Editor at Independent News & Media

Jonna Ekman

Marketing Manager at KIT

Irina Pashina

Senior Director at SAP

Martin Bjørn Madsen

Managing Director at Leadfamly

Michael Korsunsky

Chief Marketing Officer, MGID

Yvonne Beister

Head of BILD Brand Studio

Annie Granatstein

Head of WP BrandStudio at the Washington Post

Jeppe Madsbad Lauritzen

Nordic Marketing Director at Santander Consumer Bank Danmark

Lukas Kircher

Founder Partner at C3 - Creative Code and Content

Erin Lanuti

Chief Influence Strategist at MSL/ Global Lead, Conversation2Commerce

Robert Heesen

Head of BILD Brand Studio Consulting

Johannes Ceh

Journalist, Content Strategist and Consultant

Dale Lovell

Chief Digital Officer at Adyoulike

Conference Moderators 2017

Taj Forer

Cofounder and CEO of

Pontus Staunstrup

Head of Content Strategy and Social Media hos PostNord

Tom Jenen

Director, Advisor at Threepwood Ltd.

Newell Thompson

SVP Sales & Marketing at Fabl

Jesper Laursen

Founder of Native Advertising Institute

Masterclass Sessions - November 10th ( All-Access Pass Only)

Annie Granatstein

Head of WP BrandStudio at the Washington Post

Michael Villaseñor

Executive Creative Director at Hearst

Melanie Deziel

Founder of the Overlap League

Stephanie Losee

Head of Content at VISA

Still Not Convinced?

Check out some of the golden insights that were shared on #NativeDAYS16.

Screen Shot 2017-09-01 at 11.25.16


Native Advertising Experts

2017 Native Advertising DAYS Sponsors

Gold Sponsors

Silver Sponsors

Bronze Sponsors

Specialty Sponsors

Media Partners 2017

So Who Is Attending This Year?

This list is updated with company names on all registered attendees and will be updated on a continous basis.
  • Ackroyd Publishing
  • Adobe
  • Adyoulike
  • Aller Media
  • Avid Global Media
  • Dagbladet Børsen
  • BASIC Thinking GmbH
  • BBC Advertising/ BBC Worldwide
  • Benjamin_Creative
  • Berlingske Media A/S
  • BILD
  • BMW
  • Bonnier News Brand Studio
  • Brand Movers
  • BTMX PartnerLab
  • Carlsberg
  • C3 – Creative Code & Content
  • Content Cie
  • CNN International
  • Creative Design Drop
  • Cyta
  • Danish Costal & Nature Tourism
  • Deutscher Sparkassen Verlag GmbH
  • DNA Oyj
  • DDB
  • DG Media
  • DIBS Sweden
  • DIBS Denmark
  • Digital Media Services
  • DLG Branding & Design
  • eBay
  • Ebner Verlag GmbH
  • Ege
  • Edipresse Polska SA
  • E-media Jakub Zielinski
  • Eni Spa
  • Europa-Park
  • Eyeo
  • ExtraBladet
  • Fabl
  • FC St. Pauli
  • FIPP
  • FirstWord Group
  • Forbes
  • Gjetting Creative
  • GlobalConnect
  • Gonzo Media
  • GraKom
  • Guardian News & Media
  • Hanza Media
  • Hilmar & Hoegsberg
  • How – House of Word Lda
  • ING
  • Jubii A/S
  • Jyllands- Posten
  • KIT
  • Knotch
  • KEA
  • Independent Newspapers
  • Lead:famly
  • Liebherr-International Deutschland GmbH
  • LinkedIn
  • LM Wind Power
  • Looping Studios
  • Mashable
  • Mediamond S.P.A
  • Mediekompaniet HB
  • MGID Inc
  • MSLGroup
  • N365 Group
  • NativeX
  • Nativo
  • New York Times
  • Nic. Christensen Gruppen
  • Nordiske Medier
  • Otavamedia Oy
  • Outbrain
  • Petit Press, a.s.
  • Plista GmbH
  • Pointvoucher
  • Politiken
  • PostNord
  • Pressboard Media Inc
  • Publicis
  • Quantum Advertising
  • Quartz
  • Represent Communications
  • Rovers Digital Oct Ltd
  • RTL Interactive GmbH
  • Sanoma Media Finland
  • Satair
  • Santander Consumer Bank
  • Schibsted Media Group
  • Seeding Alliance GmbH
  • Spotbuycenter
  • Standard Group Kenya
  • Strossle
  • Summit Publishing Company
  • TA Trust Agents Internet GmbH
  • The Fat Lady
  • The Local Europe
  • The Overlap League
  • Threewood Ltd
  • TIME S.A.
  • TV 2
  • Vayner Media
  • Velux
  • VIA
  • Videoly
  • VISA
  • Vizeum Denmark
  • Vodafone
  • Voluum
  • Washington Street Journal
  • WASP Communication
  • Wikitree, Social News Co. Ltd.
  • ZenithOptimedia Denmark

Native Advertising DAYS 2017 I H4 Berlin Alexanderplatz I November 8 -10, 2017

GOT QUESTIONS? I (0045) 2223 5929

Attendee Terms and Conditions