Hannah is Director of Content at DDB New York. In this role Hannah, leads digital and social content strategy as well as content partnerships for State Farm, Unilever and Cotton. Before joining DDB, Hannah spent two years as the Director of Branded Content at Mashable, where she oversaw the creative, multi-platform work Mashable produced for all brand partners. Highlights included Netflix, Ford, Qualcomm, Wells Fargo, American Family Insurance, PepsiCo, Hilton Doubletree, McDonald’s, and Kia. Prior to Mashable, Hannah spent six years at Madison Square Garden, creating content for the Rockettes and live productions (Christmas Spectacular and Spring Spectacular), including the NY Emmy-award winning series “Rockettes Summer Intensive” which aired on the MSG Varsity channel. Hannah also led digital content integrations with The Colbert Report, Project Runway, NBC’s America’s Got Talent, TODAY Showand helped grow the Rockettes social community from 3,000 to 1.4 million. A Minnesota native, Hannah began her career creating content for Mrs. Meyer’s Clean Day.