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What lessons were learned from 200 branded videos?
With Richard Pattinson on August 21, 2023
Richard Pattinson, Senior Vice President of BBC StoryWorks, tells the Native Advertising Institute about the four main takeaways from a massive study on the way audiences react to branded video.
With Matthew Renzulli
With Nora Vanderschrick
With Kristine Kaalund
With Annie Granatstein
