Brad Young

As a vice president of content in Goldman Sachs corporate marketing, Brad leads the content distribution and measurement function - assuring the firm's editorial work reaches, engages, and converts its target audiences. He's developed and implemented growth strategies across owned, operated, and paid channels for a pair of weekly podcasts, two video shows, a weekly newsletter, and a deep website of thought leadership - growing them all in sustainable, efficient ways. Brad has a decade of experience in corporate content leadership, which combines with his 17 years in publishing to give him an expert perspective on the essential ingredients of content success – high-quality content that puts audience needs first and is measured and optimized to continually deliver on business objectives.