
Ana Isabel Duarte
Head of Branded Content at Público
Ana started her journey in the workforce as a journalist, but later she was introduced to the world of Branded Content. She worked at a Portuguese agency specialized in this field, first as a project manager, and then as a team leader and business manager. During that time, she had the opportunity to launch websites, magazines, and create several content strategies.
In recent years, Ana worked at PÚBLICO, one of the leading publishers in Portugal, initially as head of Branded Content and now as Director of New Projects. When she started at PÚBLICO, the branded content team was very new. That year, they launched the brand, Studio P, and in the following years, they expanded into the events sector.