The Native Advertising Awards are presented by The Native Advertising Institute. The Native Advertising Awards aim to acknowledge and reward great native advertising and promote inspiring, effective and creative work that helps organizations worldwide achieve their goals and tell great brand stories in a non-disruptive way.
The Native Advertising Awards include 33 categories under the themes: organization, strategy, channels, and formats. The Native Advertising Awards honor print and digital native advertising and it is the largest international award program dedicated to native advertising.
All winners will be announced November 6th, 2018 at the Native Advertising DAYS conference in Berlin.
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Campaign: Creating Opportunities/Wealth and Commercial Banking
Publisher/Agency: The Business Journals
Brand: BBVA Compass
Campaign: Looking Back, Striding Forward – How women are paving the road to equality
Publisher/Agency: T Brand Studio, The New York Times
Brand: Pomellato
Campaign: French Beauty
Publisher/Agency: Benjamin Native Studio, COSTUME Magazine, Carat Denmark
Brand: Eau Thermale Avène (Pierre Fabre Dermo-Cosmétique)
Campaign: Let’s Talk About Sex: Breaking the Taboo
Publisher/Agency: 24sata Native
Brand: LELO
Campaign: Demi Squad
Publisher/Agency: A-lehdet/ A-lehdet Content Studio/ Ryöväri
Brand: Mehiläinen
Campaign: Why women shouldn’t cook
Publisher/Agency: Look At Media / publishing house, native advertising in-house studio
Brand: Delivery Club
Campaign: ThonTester
Publisher/Agency: VG partnerstudio/Ernö
Brand: Thon Hotels
Campaign: Moscow Staycation
Publisher/Agency: Look At Media / publishing house, native advertising in-house studio
Brand: PepsiCo
Campaign: Samsung wants TVs to blend into homes
Publisher/Agency: Børsen Creative and Starcom Danmark
Brand: Samsung
Campaign: “Our First Home” (Ons Eerst Huis)
Publisher/Agency: SBS, VIER, The Pool, Mediahuis
Brand: ENGIE Electrabel
Campaign: The Changing Face of Masculinity
Publisher/Agency: WP BrandStudio (The Washington Post), GSD&M
Brand: Harry’s
Campaign: Come & Meet Me
Publisher/Agency: TG Studio / Telegram Media Group
Brand: Panonska
Campaign: Let’s Talk About Sex: Breaking the Taboo
Publisher/Agency: 24sata Native
Brand: LELO
Campaign: Embracing Disruption
Publisher/Agency: Insider Studios / Insider Inc., MediaCom
Brand: Dell Technologies
Campaign: OPR Finance
Publisher/Agency: JP/Politikens Hus – Jyllands-Posten and Ekstra Bladet
Brand: OPR Finance
Campaign: Blueprint for the Future
Publisher/Agency: WP BrandStudio / The Washington Post, Hearts & Science
Brand: AT&T Business
Campaign: SEAT Ibiza
Publisher/Agency: Styria Content Creation GmbH & Co KG
Brand: Porsche Austria GmbH & Co OG
Campaign: Campaign Booster
Publisher/Agency: Axel Springer Brand Studio
Brand: Multiple Brands
Campaign: The Buro Festival
Publisher/Agency: Indochine Media
Brand: Buro. Singapore
Campaign: Flying Tiger Copenhagen Halloween Campaign
Publisher/Agency: Gonzo Media
Brand: Flying Tiger Copenhagen
Campaign: Dark Circles Under The Eyes
Publisher/Agency: Aller Media A/S
Brand: Kosmolet x Nilens Jord
Campaign: Let’s Talk About Sex: Breaking the Taboo
Publisher/Agency: 24Sata
Brand: LELO
Campaign: The Second Mom
Publisher/Agency: 24sata Native
Brand: Pampers
Campaign: Taffels Jule-Ande-Lyse
Publisher/Agency: Motor Agency, Berlingske Media PartnerLab
Brand: Taffel
Campaign: Fresh Beer Fresh Year
Publisher/Agency: The Huddle Room
Brand: San Miguel Beer
Campaign:New T-Roc // Discover the SUV that came to change everything
Native Advertising Platform: Ligatus
Publisher/Agency: Omnicom/PHD
Brand: Volkswagen
Campaign: Living Well, Together
Publisher/Agency: T Brand Studio, The New York Times
Brand: Bosch Home Appliances
Campaign: Flying Tiger Copenhagen Halloween Campaign
Publisher/Agency: Gonzo Media
Brand: Flying Tiger Copenhagen
Campaign: The Game of Sticks
Publisher/Agency: 24sata Native
Brand: Cedevita
NO WORK MADE THE SHORTLIST IN THIS CATEGORY
Campaign: Worlds Most Important Job
Publisher/Agency: N365 Group
Brand: USKA
Campaign: Dark Circles Under The Eyes
Publisher/Agency: Aller Media A/S
Brand: Kosmolet x Nilens Jord
Campaign: Zadovoljna akademija
Publisher/Agency: Nova TV
Brand: zadovoljna.hr
Campaign: Fiat x ELLE Summer Road Trip
Publisher/Agency: Aller Media / Starcom Denmark
Brand: Fiat
Campaign: An emergency; who do you call?
Publisher/Agency: Schibsted Brand Studio
Brand: SOS Alarm
Campaign: We Love Nørrebro (YouTube channel and videos)
Publisher/Agency: Benjamin_Creative
Brand: Nørrebro Bycenter
Campaign: Welcome to Hope County – Far Cry 5 Nordic launch
Publisher/Agency: Gonzo Media
Brand: Ubisoft
Campaign: The Game of Sticks
Publisher/Agency: 24sata Native
Brand: Cedevita
Campaign: Zest-O “One Nation, One Spirit”
Publisher/Agency: The Huddle Room
Brand: Zest-O Corporation
Campaign: Construye Bien
Publisher/Agency: ContentLab, del Grupo El Comercio
Brand: Maestro
Campaign: Rijksmuseum: Glory for Gossips
Publisher/Agency: Telegraaf Media Groep (TMG Natives department)
Brand: Rijksmuseum in association with Privé
Campaign: Home Foodie: Bringing Back the Culture of Home-Cooking in the Philippines
Publisher/Agency: The Huddle Room and GMA-7
Brand: San Miguel Purefoods Culinary Center
Campaign: The Great Lenovo CS:GO Show
Publisher/Agency: Gonzo Media
Brand: Lenovo
Campaign: Stop the Thief: 57 dos and don’ts
Publisher/Agency: Schibsted Brand Studio
Production Company: OTW
Brand: SSF Stöldskyddsföreningen
Campaign: The Game of Sticks
Publisher/Agency: 24sata Native
Brand: Cedevita
Campaign: Stockholm: A Woman’s Place
Publisher/Agency: The Local Europe AB
Brand: Invest Stockholm
Campaign: Let’s Talk About Sex: Breaking the Taboo
Publisher/Agency: 24sata Native
Brand: LELO
Campaign: Great by Design 2.0
Publisher/Agency: CNN International Commercial / Gyro
Brand:UK Department for International Trade
NO WORK MADE THE SHORTLIST IN THIS CATEGORY
NO WORK MADE THE SHORTLIST IN THIS CATEGORY
Campaign: The Next Generation Coffee
Publisher/Agency: Bonnier News Brand Studio Vobling, Löfbergs, MEC
Brand: Löfbergs
Campaign: Let’s Talk About Sex: Breaking the Taboo
Publisher/Agency: 24sata Native
Brand: LELO
Campaign: Opel Danmark
Publisher/Agency: Passendo
Brand: Opel Danmark A/S
Campaign: MyLife
Publisher/Agency: Maison Moderne
Brand: BIL
Campaign: Synchrotron
Publisher/Agency: Interactive Projects Studio
Brand: Center for Synchrotron and Neutron Research, the Kurchatov Institute
Campaign: Netflix: A Land Divided
Publisher/Agency: Atlantic Re:think
Brand: Netflix Fauda
Campaign: Why Do Russians Waste Their Time in Lines
Publisher/Agency: 2L Agency
Brand: Ricoh
Campaign: Eighteen Zeros
Publisher/Agency: Atlantic Re:think
Brand: Hewlett Packard Enterprise
Campaign: Growing Food for a Growing Planet
Publisher/Agency: WP BrandStudio (The Washington Post)
Brand: Bayer
Campaign: Crossmedia Campaign Europa-Park
Publisher/Agency: Axel Springer Brand Studio
Brand: Europa-Park
Campaign: Rejsen Mod Stjernen (The journey towards the star)
Publisher/Agency: MUST
Brand: DFDS
Campaign: What’s Next
Publisher/Agency: TG Studio / Telegram Media Groupa
Brand: Hrvatski Telekom
Campaign: Franciscan Children’s Hospital
Publisher/Agency: The Boston Globe’s BG BrandLab
Brand: Franciscan Children’s Hospital
Campaign: Let’s Talk About Sex: Breaking the Taboo
Publisher/Agency: 24sata Native
Brand: LELO
Campaign: Audible on Gründerszene
Publisher/Agency: Vertical Media GmbH / Gründerszene / Plan.Net Hamburg GmbH Co. KG
Brand: Audible GmbH
Campaign: Your Personal Finances
Publisher/Agency: TV 2
Brand: Nordea
Campaign: Barry Seal
Publisher/Agency: VG Partnerstudio/ IUM
Brand: United International Pictures
Campaign: Let’s Talk About Sex: Breaking the Taboo
Publisher/Agency: 24sata Native
Brand: LELO
Campaign: A story about the 1 out of 10 children in need
Publisher/Agency: Schibsted Brand Studio
Brand: SOS Children Villages Sweden
In case you’ve made the list and want to brag about your shortlisting we have created a press release template for you to enable you to start spreading the news.
NOMINATED FOR THE NATIVE ADVERTISING AWARDS 2018 PRESS RELEASE TEMPLATE DOWNLOAD