![](/sites/default/files/styles/wide/public/2024-04/Sk%C3%A6rmbillede%202024-04-08%20kl.%2019.52.30.png?itok=hYM8ebjA)
Goals and objectives
Our main objective was to bring together teens and millennials and Coca Cola's platform "Taste the feeling" in a fun way through exciting content.
We wanted to include all social media platforms, but also give fans an opportunity to become content co-creators.
Coca Cola was presented as the coolest, quirkiest and most fun brand for the teens and millennials.