Winners of The Native Advertising Awards 2016
Congratulations to our 2016 Award Winners and Finalists!
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NATIVE ADVERTISING AWARD WINNER PRESS RELEASE TEMPLATE DOWNLOAD
The 2016 Winners:
ORGANISATION
NATIVE ADVERTISING AGENCY/STUDIO OF THE YEAR (UNDER 20)
- GOLD: POLITICO Focus
- SILVER: BurdaForward Partner Studio
- BRONZE: VG Partnerstudio
NATIVE ADVERTISING AGENCY/STUDIO OF THE YEAR (OVER 20)
- GOLD: T Brand Studio, The New York Times
- SILVER: Atlantic Re:think
- BRONZE: Partner Studio by AOL
NATIVE ADVERTISING MARKETER OF THE YEAR
- GOLD: David Beebe, Marriott
BRAND OF THE YEAR
- GOLD: Netflix
PROGRAMMATIC PLATFORM/NETWORK OF THE YEAR
- NO WORK MADE THE SHORTLIST IN THIS CATEGORY
NATIVE ADVERTISING PLATFORM/NETWORK OF THE YEAR
- GOLD: Strossle
- SILVER: Bidtellect
- BRONZE: MGID
STRATEGY
BEST NATIVE ADVERTISING STRATEGY
- SILVER: POLITICO Focus, Hacker Avenue, Leidos
- BRONZE: MX Partner Lab, Denmark’s Largest Live Roulette, Maria Casino
- COMMENDED: Saatchi & Saatchi Norway, Telephone from Hamar, Norsk Tippings
MOST EFFECTIVE NATIVE ADVERTISING CAMPAIGN
- GOLD: Spoon Publishing, PostNord on Dagens Industri & Dagens Media
- SILVER: King Content, The Oliving the Life, Hans Smallgoods
- BRONZE: MX Partner Lab, Denmark’s Largest Live Roulette, Maria Casino
MOST CREATIVE NATIVE ADVERTISING CAMPAIGN
- BRONZE: Aller Media, The ELLE Travel universe, SAS & ELLE
- COMMENDED: King Content,The Oliving the Life, Hans Smallgoods
- COMMENDED: Saatchi & Saatchi Norway, Telephone from Hamar, Norsk Tippings
BEST INTEGRATED PROGRAM (OMNI-CHANNEL INTEGRATION)
- SILVER: The Huddle Room Media Inc., Momambassadors, Belo Baby
- BRONZE: C3 Creative Code and Content, Low-interest Phase, Deutsche Bank Campaign
- COMMENDED: King Content, The Oliving the Life, Hans Smallgoods
BEST MOBILE STRATEGY
- NO WORK MADE THE SHORTLIST IN THIS CATEGORY
CHANNEL
BEST USE OF PROGRAMMATIC
- NO WORK MADE THE SHORTLIST IN THIS CATEGORY
BEST USE OF INFLUENCER
- GOLD: Aller Media, Adidas x ELLE Copenhagen Run, ELLE Ambassadors & Adidas
- SILVER: Vizeum, Novopleco & De Danske Sydhavskyster
- BRONZE: Partner Studio by AOL, Garry Rodgers & Spotless
BEST USE OF SLIDESHARE
- NO WORK MADE THE SHORTLIST IN THIS CATEGORY
BEST USE OF LINKEDIN
- GOLD: King Content, Think Progress, Lenovo
BEST USE OF FACEBOOK
- GOLD: King Content, Griffth University Campaign, Griffith University
- SILVER: MX Partner Lab, Denmark’s Largest Live Roulette, Maria Casino Campaign
- BRONZE: Buzzfeed & Moxie, Nutrish for Cats Campaign, Rachael Ray Nutrish
BEST USE OF INSTAGRAM
- NO WORK MADE THE SHORTLIST IN THIS CATEGORY
BEST USE OF TWITTER
- NO WORK MADE THE SHORTLIST IN THIS CATEGORY
BEST USE OF YOUTUBE
- GOLD: Vizeum, De Danske Sydhavskyster
BEST USE OF PRINT MEDIA
- GOLD: Huddle Room Media, Back to School Year Resolutions, National Book Store (NBS)
- SILVER: Aller Media, The ELLE Travel universe, ELLE TRAVEL x SAS, Scandinavian Airlines (SAS)
- BRONZE: MX Partner Lab, Denmark’s Largest Live Roulette, Maria Casino
BEST USE OF AFP BROADCAST
- NO WORK MADE THE SHORTLIST IN THIS CATEGORY
BEST USE OF ONLINE MEDIA
- GOLD: Hanza Media, How Safe is Your Neighborhood, Croatia Insurance
- SILVER: Mediafin, Digitisation: threat or opportunity? Accenture,Societe Generale Private Banking, ALD Automotive
- BRONZE: Saatchi & Saatchi Norway, Telephone from Hamar, Norsk Tipping
BEST USE OF AFP WEB TV
- NO WORK MADE THE SHORTLIST IN THIS CATEGORY
BEST USE OF PODCAST
- COMMENDED: VG Partner Studio, Poddsen, Norsk Tipping
FORMAT
BEST USE OF INFOGRAPHIC
- HIGHLY COMMENDED: Partner Studio by AOL, No Slippery Foods, And Other Ways To Avoid ‘Travel Madness’, Lufthansa Campaign
BEST USE OF VIDEO
- GOLD: Hanza Media, A True Story of Courage and Dedication: How the Croatian Mountain Rescue Team Saved my Life, Dacia/ Dacia Duster
- SILVER: BILD Brand Studio, Mobile.de
- BRONZE: Ideas United LLC, Forbes/Dell/Intel
BEST USE OF TEXT
- GOLD: VG Partnerstudio, THE WAVE, BIRKEBEINERNE, SOLAN OG LUDVIG_ HERFRA TIL FLÅKLYPA, Nordisk Film
BEST USE OF AUDIO
- COMMENDED: Piramal Enterprises Limited, National Headache Reliever, Saridon
BEST SERIES OF SPONSORED ARTICLES
- GOLD: Business Insider/ BI Studios, Digital Industry Insider, GE
- SILVER: Hanza Media, Explore the world together: an ultimate journey through the hidden experiences you cannot find in tourist guides, Qatar Airways
- BRONZE: NewsCorp Studios- Queensland, Mahindra Rise