Rebecca Lieb

Leading Industry Analyst on Native Advertising

Rebecca Lieb

Leading Industry Analyst on Native Advertising
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Biography

Rebecca Lieb is an analyst, author and advisor and runs her own company Conglomotron LLC where she covers content marketing, content strategy, and native advertising and media — areas that encompass brands, publishers, agencies, and technology vendors. Previously, Rebecca launched and oversaw Econsultancy’s US operations and later on worked as an analyst at Altimeter Group. She was VP and editor-in-chief of The ClickZ Network for over seven years. For a portion of that time, she also ran Search Engine Watch.

Rebecca Lieb was one of the first to conduct and publish in-dept research on Native Advertising and she is a renowned keynote speaker on the topic.

Articles with and by Rebecca Lieb

10 Jury Tips to a Good Award Entry – This Is How You Impress Them

10 Experts on the Secret to Good Native Advertising

“Advertisers and Brands Need to Adapt to the New Reality”

#NativeAdSecrets with Rebecca Lieb: Native Advertising Will Move off the Screen

Ebooks that feature Rebecca Lieb

100 Significant Women in Native Advertising 2018

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