Eduardo Basarte Acin

Director of Branded Content at Vocento
Eduardo Basarte Acin

Eduardo Basarte Acin

Director of Branded Content at Vocento
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Biography

Eduardo Basarte Acin is the CEO at Faktor Moka, a branded content agency which is part of Vocento – one of Spain’s most prominent media groups. Faktor Moka offers solutions to brands, regardless of whether they want to publish in the Vocento publications or elsewhere.

Previously, he ran the branded content activities at CMVocento, which is one of Spain’s most prominent media groups. He is co-founder and board member of the BCMA Spain (Branded Content Marketing Association) and a speaker/lecturer at conferences and business schools.

Eduardo has more than 10 years of experience in national and international companies and he is a specialistt in generating and developing new digital businesses. He has also been the Director of UEStudio – Business unit of Branded Content, Native Advertising and Design-, where he helped implement projects tailored to the needs of users in collaboration with premium brands.

Articles by Eduardo Basarte Acin:

11 Essential Guidelines for Premium Publishers Doing Native Advertising