Award Winning Native Advertising Examples
This collection of native advertising examples features award-winning native advertising from around the globe, which we hope will inspire and advance the practice of native... Read More
“We Will Be a Replacement for Agencies Unless They Reinvent Themselves”
This article is part of a series of interviews that NAI has conducted with the directors of publishers’ Native Ad Studios around the world. Please reach... Read More
Why the Editorial Team Shouldn’t Produce Native
Tim Cain is a regular contributor to the Native Advertising Institute and Director of Digital First Media. We interviewed him at the 2016 Native Advertising... Read More
Why Setting Up a Content Studio is Strategic to Italian RCS Mediagroup
This article kicks off a new series of interviews that NAI is launching. We will speak to the men and women directing the Native Ad... Read More
Quartz Will Provide More White Label Solutions for Advertisers
Zazie Lucke is VP of Global Marketing at one of the world’s fastest growing digitally native media companies ‘Quartz’ with 19 million unique monthly visitors... Read More
Why Schibsted Is Launching ‘The Power of Journalism’
Fake news. Filter bubbles. Digitalization. Declining advertising volumes. Journalism is facing totally new challenges. Transparency, quality, and trust are on the agenda of every media... Read More
How to Optimize Native Advertising Campaigns Using Case Studies
By James Kosur Co-founder and President at Presto Media Chicago, US Connect Building a strong native ad campaign for your content can be a complex... Read More
10 Strategies Publishers Can Learn From Content Marketers
By Dominik Grau Chief Innovation Officer at Ebner Media Group Germany Connect By Johannes Ceh Journalist, Content Strategist and Consultant Germany Connect Journalism and content marketing... Read More
Here Is the Brightest Native Advertising Examples of 2017
By Chris Richardson Senior Marketing Consultant at EssayGeeks and Blogger London, UK Native advertising is becoming the most important marketing trend globally. With its non-disruptive... Read More
“Selling Native Advertising Is Like Seducing a Woman”
Ekstra Bladet is a tabloid paper and the biggest online news site in Denmark which is betting heavily on native advertising for print, online and... Read More