Category

Native Advertising Interviews

A native ad studio manager should have an editorial background.

VIDEO: “The Head of a Native Ad Studio Should Have an Editorial Background”

How do you launch a Native Ad Studio in a traditional media company? How do you sell native advertising in a traditional market? What is...

Buzzfeed on how to make native advertising go viral

VIDEO: BuzzFeed on How to Make Native Advertising Go Viral

How does BuzzFeed create native advertising that’s just as engaging to the users as editorial content? How does BuzzFeed figure out where the consumers are and what they...

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